How To Meet Customers’ Needs in the New Year
With the new year comes a renewed emphasis on customer experiences. Understanding and meeting customer needs remains the cornerstone of success of any business. However, buyer expectations are...
Blog Posts of Jonathan Beretta
Amplifying Employee Engagement: The Key to Unlocking Organizational Success
Companies with a motivated group of high-performing employees hold a distinct advantage. This edge is not just in terms of productivity but extends to innovation, collaboration, and overall workplace...
Five Considerations When Creating a Vision Statement for Your Employee Engagement Program
When I sit down with business leaders to discuss their Employee Engagement Program, I always begin by identifying the program's objective. The reason is that a clear vision statement is the...
Top Ten Problems When Designing Survey Questions
Reflecting on my legal studies, I often equate survey question development to direct examination and cross-examination of witnesses during a trial. Questions in a courtroom cannot be overly...
Best Ways to Distribute Your Online Survey
One of the biggest obstacles to collecting actionable data from online surveys is getting people to take it. One way to boost survey response rates is to ensure you’re reaching as many people as...
A Mature Customer Experience Program is a Business Imperative in 2023
Over the past three years, organizations have faced new challenges in attracting and retaining customers: an entirely new business environment and culture, threats of ongoing inflation, labor &...
Guide Customer Success Teams to Successfully Close the Loop with Customers
I think we would all agree – customer surveys are everywhere. Despite such prolific use of surveys as a central component of customer experience programs, many B2B companies are failing to maximize...
Taking Your Customer Advisory Board Virtual
Since our inception, we’ve worked with clients to design and execute their Customer Advisory Board (CAB) programs. As business travel has been curtailed due to COVID, several important questions have...
Why Encouraging Social Goodwill Cultivates Employee Engagement and Improve Customer Experiences
More than ever, businesses are being asked to play a central role in tackling complex societal challenges. To make a meaningful impact, employee and customer engagement are the key.
The Best Workplace Perk Is Giving Your Employees a Voice
Many of us can still vividly recall the great recession of 2008. Jobs were scarce and the people who remained employed wondered if their pink slip was next. Fast forward to the present day and the...